IMG Models Men FW 20
Branding (2019)
This Branding is based on geometry and deconstruction found in the lines of sports fields and movements.
The idea was to play with these lines to deconstruct and recreate a graphic and colorful universe. The choice of typography was based on the idea of deconstruction that’s why I chosed to mix differents typography.
Logotype ︎
For the packaging I worked on a box easy to send and easy to open. In cardboard and with serigraphy on top for more eco-responsability. I played with hiking cords to keep colors and stay in our theme of sport.
Packaging & Casting cards ︎