IMG Models Men SS 20
Branding (2019)
This Branding is based on digital codes (internet, cyber aesthetic, glitch, bug...). The idea was to play with textures of images bug, superposition of windows and distorsion and reflection. The choice of typography was based on distorsion but with I wanted an elegant font.
Logotype & Pins︎
For the packaging I worked on a mirror pocket to keep the distorsion when you see your reflect on it. With a big sticker of the logo to brand the pockets.
Animation & Packaging ︎