Creating visual identities for brands, fashion and culture.

Campaign FW21 _ AIGLE x GORE-TEX



Aigle × Gore-Tex

Art direction for the Fall–Winter 2021 campaign celebrating the collaboration between Aigle and Gore-Tex.
The campaign explores movement, waterproof performance and technical materials through cold, neutral tones drawn from the natural world. The visual direction brings the functional qualities of Gore-Tex into a clear, expressive photographic language.




Services
Art direction
Campaign concept




CreditsArt directionCharline Barber
PhotographyLucie Hungary
Hair & makeupSacha Giraudeau
Styling assistantLuce Rouyrre
ProductionFaire Faire